Customark Limited the UK’s most diverse printing and industrial labelling manufacturers

ROLES

Website Redesign, Custom Plugin Development, Performance Optimisation

STACK

WordPress

Overview

Customark Limited is one of the UK’s most versatile and long-standing manufacturers of industrial labels, printed components, and specialist screen printing. As a company with decades of experience and a strong B2B client base, they needed a website that reflected both their technical capabilities and their reputation for quality.

Developyn partnered with Customark to revitalise their online presence redesigning their website and developing custom tooling to enhance user experience, site performance, and brand trust through review integration.

Highlights:

Complete website overhaul using WordPress
Bespoke Amazon reviews plugin developed from scratch
Server performance upgrades for faster, smoother browsing

The Challenge

When Customark approached Developyn, their website was showing signs of age. Pages were slow to load, navigation felt clunky, and users were not staying engaged. Beyond design issues, there was a performance bottleneck, especially on mobile that led to a poor user experience and potential customer drop-off. Compounding this was the need to integrate Amazon reviews directly into the site to build trust with new customers. However, no existing plugin met their exact requirements.
Customark needed more than just a facelift, they required a complete technical and aesthetic overhaul, a better hosting environment, and a custom-built system to display real-time social proof.

Key Challenges:

Outdated UI and disjointed page structure
Poor site speed and underpowered server setup
No available plugin to showcase Amazon reviews effectively
Needed bespoke solutions aligned with brand identity

The Solution

Developyn began by conducting a collaborative discovery phase with Customark’s team to fully understand their pain points and goals. From there, we redesigned their WordPress website from the ground up, focusing on clean UX design and efficient navigation. Every page was restructured or newly created to reflect the company’s full range of services and capabilities.

To address speed issues, we upgraded the server environment and increased available RAM, providing a smoother, faster experience for end users. The most bespoke element of the project was the development of a custom WordPress plugin, built specifically to fetch and display Customark’s Amazon reviews. This plugin allows them to pull in reviews automatically and display them across the site, providing social proof at every relevant touchpoint without any manual effort..

Delivered Features:

Full website redesign with modern UI and improved navigation
Page-by-page rebuild and layout restructuring
Custom-built Amazon reviews plugin with dynamic display capability
Server upgrade and performance optimisation

Results

The new website is significantly faster and more intuitive for visitors. Users can now navigate seamlessly between product and service pages, and the inclusion of real-time Amazon reviews has given the site an extra layer of trustworthiness. Internally, the Customark team is also empowered to manage their content and showcase customer feedback without relying on third-party tools.

The improved performance and functionality have translated into measurable business benefits. With a stronger web presence, Customark is now better positioned to convert traffic into leads and maintain its reputation as a leader in industrial labelling.

Impact:

Improved bounce rate and session duration from faster loading times
Enhanced user experience and clearer product discovery
Boost in brand credibility through visible, automated customer feedback
Increased flexibility for internal staff to manage and update site content

From Our Team

“With Customark, it was all about creating a seamless experience from the speed of the site to how their reputation is communicated to users. Our custom plugin work and performance tuning really gave them a platform that matches the strength of their service.” – Melvyn Matthews, CEO, Developyn